Ideas
Aha Alchemy
A pause to rethink how we build, lead, and adapt — because transformation starts with perspective.
An Inspire11 signal
In a world full of noise, insight is currency.
Aha Alchemy is a short, focused signal — designed to spark clarity, challenge assumptions, and offer a new lens on how work gets done, where technology is going, and what growth could look like next. Each edition is grounded in what we’re learning alongside the companies we partner with: organizations who are building boldly, navigating change, and creating value at speed.
The editions
Pick an idea. Take it with you.
The companies winning with AI started somewhere else
Duolingo, John Deere, Mayo Clinic — none of them chased AI. What they chased instead is the whole story.
The 5% effect: turning AI pilots into scalable value
MIT says 95% of enterprise AI pilots return nothing. The other 5% share one habit.
The temperature of transformation
At 211°, water is scalding hot. At 212°, it powers engines. Your organization is one degree away.
The systems we build, build us
Your legacy systems are a confession: an honest record of how your company really works. Read them before you replace them.
Never miss the next aha
The next edition is already brewing.
Until it lands, there’s a whole hub of ideas, films, and field notes from the Elevens.